Amazon – Augmented Reality Shopping

Amazon announced that AR (Augmented Reality) view is now available also for Android devices (US only). The service allows people to experience products virtually in their own home. They started last year November with this service on Apple devices and experienced that customers are more likely to purchase the product after using AR view.

Augmented reality devices like the Microsoft Hololens or the Magic Leap or systems like Apple ARKit or Google Tango are extending the reality with an additional synthetic visual layer and are opening complete new possibilities for guidance, info- and entertainment systems.